Cornwall RLFC Announce Partnership With Visit Cornwall
March 1, 2022
Cornwall RLFC are delighted to announce that the club have agreed a partnership with Visit Cornwall – the official tourist board and online visitor guide for the Duchy.
The partnership will see Visit Cornwall promote Cornwall RLFC matches through its varied and far-reaching online channels.
With our Betfred League 1 season starting in just over a month, Visit Cornwall will provide potential supporters from outside the Duchy with information on places to stay and places to see whilst planning a trip to Cornwall to watch the Choughs.
Commenting on the partnership, Visit Cornwall chief executive Malcolm Bell sees the inception of Cornwall RLFC as an exciting new avenue to bring tourists into Cornwall during the summer months.
“This is a big thing for the Cornwall brand because it is great having a club here and local people will always support the flag,” he said. “From a tourism point of view, we see this as an opportunity to attract visitors to Cornwall who will be here to support the club’s opponents.
“They come from Wales, London, the Midlands and of course north of Birmingham in rugby league’s heartlands. Cornwall RLFC will help visitors come to the Duchy from those areas and we hope that they have a great holiday in Cornwall, by enjoying the beaches, the coast and everything else Cornwall has to offer, whilst watching some brilliant rugby league too.”
Cornwall RLFC commercial director Rob Butland shared Visit Cornwall’s enthusiasm for this new joint-venture and added:
“It is a huge thing to be associated with a prestigious movement in the Duchy. Visit Cornwall are the people that look after Cornwall and how it is perceived as a holiday destination to those outside the locality.
“We like to bill ourselves as a team that represents every single person living in Cornwall and that includes businesses too. We will look forward to welcoming fans from far and wide to games during the 2022 Betfred League 1 season and they will in turn help support those in the Duchy that are part of the tourism industry, with the help of Visit Cornwall.
“We know that millions of people plan holidays here in Cornwall every year and that normally starts by sitting in front of a laptop or looking at a phone. Potential tourists will then end up looking at Visit Cornwall to see what is going on, along with the places to see and visit.
“The fact that our club is able to utlise a partnership like this further highlights how much of an important step forward Cornwall RLFC is for professional sport in the Duchy. All our games will be played in the summer and we want them to be real events, like an outdoor party and Visit Cornwall will be instrumental in helping our vision become reality.”